New business opportunity
for AAPC member firms!
Campus Compact, a nonprofit organization
focused on advancing higher education’s civic and community engagement mission, is issuing an
RFP for consulting
services to help them elevate their profile and impact at the federal level.
President Bobbie Laur is particularly
interested in firms that have worked with higher education and small- to mid-sized
membership organizations in the past.
Click
here to view
the RFP and feel free to reach out to
Bobbie Laur with any questions! |
Last month, the United States
Postal Service® and experienced consultants shared tips for engaging voters with
direct mail. Key takeaways:
-
Direct
mail lends credibility to campaign messaging. Voters are more likely
to trust political ads in other media if first viewed with a direct mail foundation.
- Get an early start:
"Election day" is becoming more like "Election year". Campaigns
are able to craft a narrative a lot earlier, especially in the summer leading
up to the election. Engaging voters early keeps them interested in your campaign.
- Communicate authentically:
Consider your target demographics and how each message will resonate with them.
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Looking Forward to Bringing You More Value
Thank you to our members who participated
in AAPC's 2023 membership survey. We look forward to diving into your feedback
and increasing the value of your AAPC membership. Survey participants who provided
their contact information will be receiving a cup of coffee on us! Your Starbucks
gift cards will be on their way to you next week.
If you didn't get a chance to complete
the survey and would like to share your thoughts, contact our Membership Manager,
Kelly Foley, any time!
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Learn how to develop a brand strategy
that “clicks” with voters and communicates your candidate’s message effectively.
Explore the tools and strategies you need to help your candidate stand out in the most competitive races.
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Gain insights into the reality and risks of using ChatGPT
and AI/ML in the upcoming election cycle. Learn about the capabilities and limitations
of ChatGPT and other AI/ML technologies, and how to best leverage these tools
to achieve campaign goals while avoiding potential pitfalls. |
Early Bird Rates Expire July 28th!
Don’t miss AAPC’s highly anticipated California Regional Conference!
Register before July 28th and save $50!
Want to
showcase your company in Los Angeles? Contact
Kelly Zahour
today to learn about our sponsorship opportunities.
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Thank you to everyone who joined
us at the Pollie Winners Open House hosted by IMG!
Attendees
got to browse the two-level exhibit showcasing the winning media from the
2023 Pollie Contest
- including a whole studio dedicated to the Gold winners!
Click
here to view
photos from the event and we hope you can join us next time! |